Content Creation for Social Media

Students will begin the week by learning and sharing top thematic styles utilized by social video content creators across platforms. Students will learn the methods used by creators to publish different types of video and photo content to social networks YouTube, TikTok and Instagram. The week finishes as students create multiple examples of the types of posts they are most interested in mastering with the help of experienced content creators.

Register
SKU: TCCC1 Categories: , , Tags: ,

Starting at US$699 USD

Description

Students will begin the week by learning and sharing top thematic styles utilized by social video content creators across platforms. Students will learn the methods used by creators to publish different types of video and photo content to social networks YouTube, TikTok and Instagram. The week finishes as students create multiple examples of the types of posts they are most interested in mastering with the help of experienced content creators.

This course is one of our flagship Tech Camp experiences, infused with hands-on, project-based learning, designed to equip students with 21st-century technology skills. Students will engage in real-world problem solving and collaborate with fellow students to create solutions to some of the world’s biggest problems.

Computer:

  • Laptop or desktop computer running Windows or macOS that meets the minimum specifications of the hardware and software listed below.
  • Built-in or external microphone
  • Built-in or external speakers or headphones
  • Google Chrome browser
  • Additional computer screen/monitor (recommended) 

Hardware

  • Phone with camera and app functionality
  • Laptop or Computer (optional) (1:1) 

Software

By the end of this course:

Students will be able to…

  • learn to use digital editing software
  • produce their own content
  • make creative content for social media
  • upload, brand, and promote content

Students will create…

 

  • high-quality photographs
  • targetted and considered video content
  • an illustrated branding package
  • filter/presets
  • a curated social feed 

Course content

Unit 1: Introduction & Overview of Social Media

1.1 Introduction, Hardware & Software

1.2 Overview of Content Types & Styles 

1.3 Setting Up & Exploring the Platform

Unit 2: Shooting & Creation

2.1 Camera Settings & Composition

2.2 Photo Stations/Scavenger Hunt

2.3 Filming & Photographing People

2.4 Video Recording 

Unit 3: Editing

3.1 Editing Photos: Adjustments, Filters, Retouching, and Manipulation

3.2 Editing in TikTok: Transitions, Text/Captioning, Music

3.3 Editing for YouTube: Basic Video Editing 

Unit 4: Posting, Planning, and Optimization

4.1 Aesthetics

4.2 Branding Package: Thumbnails, Covers & Banners

4.3 “Influencing” & Gaining an Audience

Unit 5: Practice Projects

5.1 Create a Tutorial or DIY Video

5.2 Create a Vlog

5.3 Create an Educational or Documentary Video

Unit 6: Portfolio & Integration

6.1 Project Overview & Brainstorming

6.2 Project Creation

6.3 Project Peer Review, Finishing & Sharing

6.4 Goals & Careers

6.5 Final Showcase

Build your Future-key Portfolio with a coveted Digital Media Academy Digital Credential

Our Digital Credentials provide recognized, unforgeable evidence of your completion and attainment at Digital Media Academy. They are public-facing, supporting instantaneous posting to LinkedIn, Github and other professional sites, and stackable, allowing you to demonstrate your life-long journey through education and employment. Other early adopters of micro-credentialing include UNESCO, MIT, the University of California and the Government of Ontario (investing $60million over three years from 2020), among many others.

Our issuing partner Convergence.Tech is a world leader in blockchain-based identity and credentials. Their badges are verifiable (including offline), and all data is student-owned forever.

To learn more about digital badges, micro-credentials and our issuing partner Convergence.Techclick here.

Student feedback

Info

  • Product Type: Tech Camps
  • Career Pathway: Digital Storytelling
  • Career Track: Marketing
  • Level: 1
  • Pre-requisites: None
  • Age: 13-18
  • Grade:
  • Style: Teacher-led
  • Modules:
  • Certificate Awarded: Yes
  • Content Creation for Social Media

    Students will begin the week by learning and sharing top thematic styles utilized by social video content creators across platforms. Students will learn the methods used by creators to publish different types of video and photo content to social networks YouTube, TikTok and Instagram. The week finishes as students create multiple examples of the types of posts they are most interested in mastering with the help of experienced content creators.

    Register
    SKU: TCCC1 Categories: , , Tags: ,

    Starting at US$699 USD